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Saturday, April 21, 2018

On this day—April 21st...

April 21st is noted for the birth of Rome, the independence of Texas, and the death of the Red Baron. So, we feature entries on Julius Caesar, Sam Houston, and Baron von Richthofen.

Cut like a knife - There was only one Gaius Julius Caesar –– Rome's first Caesar and from whom the imperial synonym is taken. He changed Rome forever. But it's what you don't know that is fascinating.

Sam—I am no Wellington - Sam Houston lived many lives, but it was in Texas that he met his destiny as a commander, and as president. Click to learn more about this unusual hero.

Baron Manfred von Richthofen - The Red Baron is the most enduring brand from the WWI. He alone racked up 80 air combat wins in less than three years. He is the "Ace of Aces."

Monday, February 19, 2018

The oval brand

Serving in the Oval Office of the White House is no small thing. The people who serve as its primary occupant are of extraordinary resolve. And so it is that we observe Presidents' Day, although it is really the unofficial name for Washington's Birthday—that actual legal holiday commemorating the birth of our first president. We use the day to not only remember Washington and Lincoln, whose birthday also falls in February, but to celebrate all those who've served in the Oval Office.

Below are some doozies. Each of these presidents brought something unique to the role which helped define it and, had something personally and profoundly admirable. These are men we think we know well, but you might be surprised that there are some details you didn't know—and are worth your interest.

Therefore, submitted for your approval...


George Washington - No lie—George Washington was a man well prepared to lead our nation against the British. If there was one better, he never surfaced. Not only did he serve our budding nation with honor—his leadership demonstrated deep conviction for that which he fought.





Abe Lincoln - Just a little bigger —Abraham Lincoln was never a soldier, but he studied hard about military history and tactics while leading a nation through a divisive war. And for his duty, he gave the ultimate sacrifice.






Theodore Roosevelt—Some would argue that Teddy Roosevelt was the greatest U.S. president of the 20th Century, perhaps of all time. Few presidents have had as much impact on the evolution of American status, policy—both foreign and domestic, while influencing future presidents of both major parties. For this one, it took three entries to tell his story.
A bully brand        The bully pulpit         The old lion

Franklin Delano Roosevelt – FDR, as he was known, is held up as one of the greatest of the U.S. presidents. Elected to office four times, Roosevelt presided during the Great Depression and World War II, all while battling a crippling disease. Like his cousin, Teddy, Roosevelt has lasting influence on American politics, even today. Many of his Depression-era programs remain in effect, leaving his legacy both revered and reviled.
A new deal           A new deal for new hope 

Monday, January 29, 2018

History's valentines

February is the month of love, and BIH has no shortage of valentines. Below are women who make up some of the most fascinating characters from the human timeline, turning accepted convention of their day flat on its ear. There are no shades of gray here—you will fall in love with these ladies who kicked the idea of a "man's world" squarely in the jewels.

Therefore, submitted for Cupid's arrow...

Cleopatra is one of our first loves in history. She was the original temptress and simply one of history's deliciously bad girls. Oh but there was much, much more. Cleopatra consciously, actively, and brilliantly cultivated her brand like no other woman in history. Give her a read and understand why she was able to seduce Rome, well, at least its leader.

Joan of Arc was the young maiden of France—innocent, caring, and full of faith, yet she was perhaps one of the toughest, if the not THE toughest woman in history. She conquered whole armies, starting with France's. She not only convinced experienced warriors and generals to follow her into battle, she also persuaded them to change their ways. Yeah, she actually got guys to change. Click to see just how she did it.

Florence Nightingale was the mother of modern nursing. What you may not know, however, is that she went against the wishes of her family and swam upstream of medical opinions of her day. She broke new ground, using her skills as a writer and statistician, which significantly aided her efforts. And it was her deep belief in God that led her to be nursing. Read more to see just what nurse she was.

The warrior queen Boudicca wreaked havoc on Roman forces in Briton, following outrageous and deplorable acts upon her family and tribe. In short, Roman soldiers did things to her virgin daughters no mother should witness. Consequently, a mom's wrath was unleashed on Rome in a way the empire had never seen. Learn her story and tremble as Romans did.

Amelia Earhart flew into history like that girl that rolls into your life with thunder, and who abandons just as suddenly. Like our other valentines, Earhart didn't hold with convention. However, what sets her apart is that from day one she was a tree climbing, belly-slamming sledder, and rat hunter, completely used to shocking the knickers off her contemporaries. Earhart always intended on plowing new ground for women. Read more about what made this pilot tick.